MARTECH: - Analytics & Optimization: Google Analytics, SEMrush, Moz, StackAdapt, SurveyMonkey
- Content & Asset Creation: Canva, Ceros, Figma, Knak, Markup
- Experience Delivery & CMS: GoDaddy Builder, SharePoint, Sitecore, Marketo, Sprout Social, WordPress
- Operational Efficiencies: Basecamp, Box, Microsoft 365/Teams, Monday, Wrike
- Sales Enablement: Hubspot, Salesforce, SharpSpring
RECENT CERTIFICATIONS:- Intro to Interactive Content Creation (Ceros)
- School of Mortgage Banking I (Mortgage Bankers Association)
- Customer Relationship Management-Advanced (StudySection)
- Digital Marketing-Role of Content (Semrush)
- E-Marketing-Expert (StudySection)
- SEO Fundamentals (Semrush)
SKILLS:Advertising | Audits | Audience Profiling | Blogging | Brand Development & Management | Creative Direction | Content Marketing Planning, Strategy, Creation & Execution | Copywriting | CMS, CRM & Marketing Automation Platforms | Customer Journey Mapping | Data Analytics | Digital Advertising | Digital Marketing Planning, Strategy & Execution | Direct Branding | Direct Mail | Direct Marketing | Email Marketing | Messaging Platform Development | Multichannel Marketing Planning, Strategy & Execution | Paid Search | Public Relations | Search Engine Optimization | Site Architecture | Social Media Marketing | User Experience | Web Analytics | Wireframing | Website, Microsite, Landing Page Strategy, Planning, Design, Development
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